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Google Panda Update: Bid Adieu to Low-Quality Link Building

Google Panda Update: Bid Adieu to Low-Quality Link Building

Google has introduced significant algorithm changes by targeting websites, after the larger Panda update that beleaguered low-quality websites. All this was made to affect when Google penalized Forbes, JCPenney and Overstock.com for shady linking methods. Well do you know what does it all mean for link builders? Yes, it means that the time has now come to bid adieu to low-quality link building.

If your rivals, despite low quality link built around their search marketing, are even now getting high ranks on Google, then do mind following the below given two things to find low quality, or high volume links in your analysis:

  1. It probably may not be the links that led your rivals where they are standing today. Plus, they may also be a big brand with good reputation to stand where they are due to specific keyword.
  2. If the above is not applicable then it could just be matter of time before Google was able to crack down even further, paying no need to those spammy backlinks.

How can you determine a valuable backlink opportunity?

Well, what’s your way of determining a website from which you are planning to get link is worth of any value? Below are given a few “warning” signs Google might possess as a low-quality site.

A lot of ads: You may like to keep aside from those websites that are awash with five blocks of AdSense, Kontera text links, or other advertising chunks.

Poor quality content: If your article gets immediately approved, this means quality check does not exist here and this may not be the right article network for your requirements.

If the spun or poorly written articles are being approved by this network, then it is hard for the algorithm to see your “diamond shine in the dark.”

Good amount of content, low traffic: A blog with a Google PageRank of 6 may act as a great platform to spam a comment. But if that blog is not having amazing authority as far as traffic and social sharing are concerned then it could be placed on the roster of websites to be de-valued in the future. Even the PageRank was not able to save some of the websites in the Panda update, in view of the PageRank 7 of several websites.

What to do?

The majority of companies make use of whitepapers, blogs, info-graphics, and other qualitative content to control link building and to grab the attention of natural, organic links. Your content cannot only be used for build links, but it can also be used to build leads by offering informative articles and tips to depict your visitors how much you know when it comes to your industry.

SynapseIndia offers link building services and Google Panda Recovery to its client all over the world.

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Jack Davison has 210 articles online

This article has been written by a technical writer working at SynapseIndia - a Google Panda Recovery service provider company of India offering SEO Services & link building services to worldwide clients.

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